Case Studies
We work across multiple industries, verticals and niches. Our partners are traditional, digital, specialty or boutique agencies so the types of businesses we partner with ranges, but our strategy and our campaign foundations don’t. We apply industry/platform best-practices to all the campaigns we run to yield the best results. Results depend on the client goal or campaign of awareness, branding or conversion based goals.
We’ve outlined some of our successes below, but company names and other sensitive information has been redacted. Confidentiality is of utmost importance to us and our partners.
You can view our case studies by the campaign goal - or you can scroll down and view them all.
VIEW OUR CASE STUDIES BY CAMPAIGN GOAL
Select the campaign goal to see our experience delivering a particular result.
Lead Generation
Sales
RECRUITMENT
AWARENESS
ALL CASE STUDIES
Scroll down to view all our case studies in no particular order.
Lead Generation - PROFESSIONAL recruitment
Our client is seeking to recruit qualified, licensed physical therapists for their family of over 500 clinics with locations nationwide.
Client: Top 5 Physical Therapy Clinic Provider in the US operating in over 25 states.
Goal: Recruit qualified, licensed Physical Therapists for their offices nationwide.
Strategy: Facebook Lead Ads | Linkedin InMail
Results: 3x ROI over previous internal efforts to recruit.
Lead Generation - cosmetic dentistry
Our client is an international provider of veneer style tooth applications. Working with their network of dentists in 43 markets in the U.S. and Canada they sought to provide leads of consumers interested in the procedure to their dental partners.
Client: International Dental Application + Dentist Network
Goal: Gather consumer information and provide it directly to the clients dentist partners.
Strategy: Facebook Lead Ads | Google Ads (PPC)
Results: 50% reduction in cost per lead + 1500 new leads in 8 weeks.
e-commerce sales - b2b industry specific retailer
Our client is an international wholesaler of Tattoo & Piercing supplies. They wanted to increase sales on their website.
Client: Tattoo Supply Wholesaler
Goal: Increase Sales
Strategy: Facebook Ads | Google Ads (PPC) | Google Shopping | Retargeting
Results: 6,686 Conversions | $412,000 Conv. Value | 3.7x ROAS
SAAS - B2B SOFTWARE SALES - MEDICAL VERTICAL
Our client sells SAAS to Physical Therapists.
Client: Medical SAAS
Goal: Increase Leads
Strategy: Facebook Lead Ads
Results: 41 Leads so far (campaign is still new and growing).
SAAS - B2C & B2B - APP LAUNCH / APP DOWNLOADS
East-coast based start-up launching into multiple new markets wants people to download and use their app. They fill a niche in the construction industry.
Client: Mobile App + SAAS Start-up
Goal: App downloads | General awareness in their market | B2B leads
Strategy: Facebook Ads/Leads | Google Ads (PPC) | Google UAC | Retargeting | YouTube Ads
Results: 6,000+ App Downloads | 500,000+ YouTube Views | 450+ B2B Leads
HOME SERVICES/CONTRACTING - LANDSCAPING COMPANY
Our client is a full-service landscaping company serving several communities in the north-eastern U.S.
Client: Landscaping Company
Goal: Increase Phone Calls
Strategy: Google Ads (PPC)
Results: 1,517 calls generated | 98 Newsletter Signups | 218 Web Form Fills
LEAD GENERATION - INSURANCE - AUTO/HOME/LIFE/COMMERCIAL
Our client seeks to generate more automotive insurance quotes in the state of Florida.
Client: Auto, Home, Life Insurance Provider
Goal: Increase web leads & phone calls
Strategy: Facebook Ads/Leads | Google Ads (PPC) | Retargeting
Results: 35% Decreased CPL | Average 80 Calls p/m | 25 Web Forms p/m
TELECOMUNNICATIONS - B2B & B2C
A local ISP serving 1 state seeks to raise awareness of their brand and offerings.
Client: Internet Service Provider
Goal: Increase awareness
Strategy: Facebook Ads | Mobile Geofencing | Retargeting | YouTube Ads
Results: 600,000+ Views | 40% View Rate | 550k U-Imp | 22k Clicks | 4.10% CTR
MARKETING & ADVERTISING - AGENCY SERVICES
South Florida based specialty media agency seeking to attract university/college campus advertisers.
Client: Media Agency
Goal: Increase University Advertising Leads
Strategy: Google Ads (PPC)
Results: 9 Web Forms p/m | 11 Phone Calls p/m
STUDENT RECRUITMENT - UNIVERSITY / HIGHER ED.
Our client is a state university seeking to recruit more students year-round.
Client: State University
Goal: Increase Student Leads
Strategy: Facebook Ads/Leads | Google Ads (PPC) | Retargeting
Results: 100+ Website Leads p/m avg. | 40 Phone Calls p/m avg.
STUDENT RECRUITMENT - TRADE/TECHNICAL SCHOOL
A specialty trade school for PC/Cybersecurity seeks to attract more student recruitments within a very defined area of the northeastern U.S.
Client: Cybersecurity School
Goal: Increase Student Leads
Strategy: Facebook Ads/Leads
Results: 145+ Web Leads | 241+ Facebook Leads
RETAIL - B2C ELECTRONICS/APPLIANCES
A local appliance and electronics retailer wanted to boost their social media presence by running a contest to give away a new flat screen TV.
Client: Electronics & Appliance Retailer
Goal: Increase Social Media Presence
Strategy: Facebook Ads
Results: 2,721 Entrants | 2,128 Emails Collected | 533 Shares | 746 Likes | 21k Contest page visitors.
AUTOMOTIVE - B2C - SERVICE
A Hyundai dealer in the Northwest wanted to increase visits to their service department. They made a special offer for oil changes which we promoted.
Client: Car Dealership - Service Offer
Goal: Increase Service Appointments
Strategy: Facebook Ads
Results: 33 new oil change offers redeemed in 1 month.
GOVERNMENT - SEASONAL INITIATIVES
The Department of Transportation (state) wanted to increase awareness of their DWI/DUI campaign during the holiday season.
Client: Department of Transportation (state)
Goal: Increase Awareness
Strategy: Facebook Ads | YouTube Ads
Results: 677k Imp (YT) | 250k Views (YT) | 37% View Rate (YT) | 72k Imp (FB) | 46k Reach (FB) | 8299 Post Engagements (FB) | 3k Clicks (FB) | 4.18% CTR (FB)
Google Grants Campaign Management
NON-PROFIT - VOLUNTEER & DONATION RECRUITMENT
Our client is on a mission to cure leukemia and all forms of blood cancer. They are seeking bone marrow donors and monetary donations.
Client: Bone Marrow Donor Foundation
Goal: Increase Donors & Monetary Donations
Strategy: Facebook Ads | Google Ads (PPC) | Google Grants | Retargeting
Results: 50% Increase in CTR | 10% Conversion Rate | 1700+ Conversions
FINANCE - B2C CREDIT & LOAN PROGRAms
A local credit union wanted to recruit more leads for their personal loans department.
Client: Local Community Credit Union
Goal: Increase Leads
Strategy: Google Ads (PPC)
Results: Average 25 Leads per week
E-COMMERCE - RETAIL SALES B2C - SPECIALTY FOOD
A seafood purveyor with a specialty for fresh Alaskan Seafood wanted to capture more sales over the holidays in the U.S.
Client: Gourmet Seafood
Goal: Increase Sales
Strategy: Facebook Ads | Google Ads (PPC) | Google Shopping | Retargeting
Results: 519 Conversions | $116,000 Conv. Value | 10.5x ROAS
E-COMMERCE - RETAIL SALES B2C - Electronics
A big box retailer with locations throughout the southeastern U.S. wanted to increase sales through their website.
Client: Electronics & Appliance Retailer
Goal: Increase Sales
Strategy: Facebook Ads
Results: 600 Conversions | $244,000 Conv. Value | 8.3x ROAS